Graben in Vienna is the city's most prominent street. At its head is the building in which Louis Vuitton opened its store in 2023. In close coordination with the Federal Monument Conservator of the Republic of Austria, we succeeded in obtaining approval for the first façade lighting on the Graben. This makes the building a set gem in the façade sequence and additionally strengthens it with its unique façade color within the Graben façades. We developed mounting elements as extruded aluminum profiles that fix the LED lights, the cable routing and the pigeon protection. LMVH entrusted us with the complete development of the façade lighting in all service phases, including project supervision.
The last picture shows our visualization.

Art, function or daylight optimization? Perhaps a bit of all three. The hotel rooms on the lower level received too little natural light and were unacceptable. We designed a poetic way of diverting the natural light.